Santosh B. Pathak
How data-driven marketing is expected to gradually become the new norm
The world is quickly moving toward data-driven marketing as the new standard. The rapid development of technology and the explosion of digital data have made it simpler than ever for brands to gather, evaluate, and use data to drive their marketing strategies. As a result, to acquire a competitive edge and boost their bottom line, […]
Impact of the Metaverse in Digital Marketing & how brands are leveraging it.
The metaverse is a virtual shared space that is created by the convergence of multiple virtual worlds and the internet. It is a concept that has gained a lot of attention recently, with many experts predicting that it will have a significant impact on a wide range of industries, including digital marketing. One potential impact […]